We're Upgrading This Space to Serve You Better.

If you think something around here has changed, you're right.

We're in the midst of a Major Catalog Revamp, which means you might not see our full range of products up right now.

Don't worry, our elves are working hard to grow our Catalog daily; meanwhile, we want to thank you for showing us your patience and kindness, with a:

⭐SPECIAL APPRECIATION DISCOUNT⭐

GUESTS

15% OFF SITEWIDE

BETTER VIPS

20% OFF SITEWIDE

This discount is applicable on ALL Regular-Priced Items that you see on the website. πŸ˜‰
A gentle reminder, that this is Valid Online Only; and cannot be transferred for use in-stores.

We seek your understanding that we will also NOT be able to accept requests for specific items, categories, or brands to be added to the website during this time.


P.S. This discount ends when we hit our 30% mark (check out our progress timeline right below!), so remember to checkout your cart before then.
Thank you for sticking this one out with us!
β™‘

xoxo, The Better Team

A Better .
OUR CATALOG:
A PROGRESS TIMELINE
0%
STARTING POINT WE DID IT!

Play Is A Child's Work

The Better Toy Store is a child’s workshop of Award-Winning Toys carefully selected for excellence in Play Value, Design, Quality and Impact on Environment. Every toy we choose is evaluated for these qualities and we do not compromise because we believe our children deserve the best.

Anything else is just not good enough.


IN THE SPOTLIGHT


IN THE PRESS


IN YOUR HEARTS

RANGE

"Excellent choice of toys, many good options different from the typical [brands] . Great option when looking for a last minute gift for kids, you'll find plenty of ideas."


QUALITY

"The best place to get quality and beautifully made toys. Toys that can be handed down to generations to come."



SERVICE

"The customer service is second to none, so friendly and helpful; they really helped me out of a bind ahead of a last-minute birthday party."

 
ADVICE

"More than just a place to get toys, this shop also have passionate and knowledgeable staff who can explain how to get children play with them meaningfully."


GREEN

"I like their range - especially the sustainable toys. Where many shops only create plastic toys, this shop is such a respite from the plastics world."

 
BETTER

"My only absolutely must-visit shop when stopping through Singapore! I love the selection and staff here!"



RANGE

"Excellent choice of toys, many good options different from the typical [brands] . Great option when looking for a last minute gift for kids, you'll find plenty of ideas."


QUALITY

"The best place to get quality and beautifully made toys. Toys that can be handed down to generations to come."



SERVICE

"The customer service is second to none, so friendly and helpful; they really helped me out of a bind ahead of a last-minute birthday party."

 
ADVICE

"More than just a place to get toys, this shop also have passionate and knowledgeable staff who can explain how to get children play with them meaningfully."


GREEN

"I like their range - especially the sustainable toys. Where many shops only create plastic toys, this shop is such a respite from the plastics world."

 
BETTER

"My only absolutely must-visit shop when stopping through Singapore! I love the selection and staff here!"



Share Your Better Play Moments.

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We love seeing your play journey, and can't wait to share it with our community. β™‘

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